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- Our craftsmanship

The hand, the material, the eye.

How we select our leathers, shape our rubbers, and finish every strap step by step.

Maison Brassel leather selection
- 01 Selection

Select less, but select better.

Every hide is chosen by hand, not from a catalog. We visit European tanneries in person to evaluate the grain, thickness, and drape. Out of 100 hides examined, 8 make it to our workshop.

For our rubbers, we work with a French manufacturer specializing in watchmaker-grade FKM. Our 316L steel components are hand-brushed and polished in Paris.

- Maison Brassel quality standard

- Maison Brassel, France

Designed by a French brand, for iconic watches.

Maison Brassel selects and crafts premium watch straps with a French eye for detail: balanced proportions, long-lasting materials, and refined finishes for the most iconic watch references.

2 h of selection per model
42 quality checkpoints
100% inspected piece by piece

- Maison Brassel, France

- Our commitments

Four promises, kept.

Material quality

European leathers, watchmaker-grade FKM, marine-grade 316L steel.

French brand

A French house: attention to detail, carefully selected materials, and local support.

Support

French customer service, response within 24 hours.

2-year warranty

Any defect handled by our workshop.

Maison Brassel saddle stitching
- 02 The craft

From material selection to delivery, four to six weeks.

Week 1. Selection of the hide or rubber. Cut to the official dimensions of your watch.
Weeks 2-3. Saddle stitching point by point, or molding and finishing.
Week 4. Edge burnishing, buckle check, quality control.
Weeks 5-6. Numbered packaging, tracked shipping.

- Maison Brassel Process